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On the empirical validity of the Luce choice model--results from five studies at the individual level / Richard R. Batsell.
Lippincott Library HF5415.M29753 no.79-031
Mixed Availability
- Format:
- Book
- Author/Creator:
- Batsell, Richard R.
- Series:
- Marketing Department working paper series ; no. 79-031.
- Marketing Department working paper series ; no. 79-031
- Language:
- English
- Physical Description:
- 16 leaves ; 28 cm.
- Place of Publication:
- Philadelphia, Pa. : Wharton School, University of Pennsylvania, Marketing Dept., [1979]
- Notes:
- Includes bibliographical references.
- OCLC:
- 248992077
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