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Hierarchical model testing in conjoint analysis / J. Douglas Carroll, Paul E. Green, Wayne S. DeSarbo.
Lippincott Library HF5415.M29753 no.79-005
Mixed Availability
- Format:
- Book
- Author/Creator:
- Carroll, J. Douglas.
- Series:
- Marketing Department working paper series ; no. 79-005.
- Marketing Department working paper series ; no. 79-005
- Language:
- English
- Physical Description:
- 14 pages ; 28 cm.
- Place of Publication:
- Philadelphia, Pa. : Wharton School, University of Pennsylvania, Marketing Dept., [1978]
- Notes:
- "June 1978, Revised, August 1978."
- Includes bibliographical references.
- OCLC:
- 248991970
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