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Constructing MDS joint spaces from binary choice data : a new multidimensional unfolding threshold model for marketing research / Wayne S. DeSarbo, Donna L. Hoffman.

Lippincott Library HF5415.M29753 no.86-010
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Format:
Book
Author/Creator:
DeSarbo, Wayne S.
Contributor:
Hoffman, Donna L.
Wharton School. Marketing Department.
Series:
Working paper (Wharton School. Marketing Department) ; no. 86-010.
Working paper / Wharton School, University of Pennsylvania, Marketing Dept. ; no. 86-010
Language:
English
Physical Description:
43 leaves, 37 unnumbered leaves : illustrations ; 28 cm.
Place of Publication:
Philadelphia, Pa. : Wharton School, University of Pennsylvania, Marketing Dept., [1986]
Notes:
"January 1986."
Includes bibliographical references.
OCLC:
248985454

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