2 options
Journal of advertising research.
Annenberg Library - Periodicals HF5801 .J6 v.4 (1964)-v.14 (1974)
Available
Lippincott Library HF5801 .J6 v.1 (1960)-v.44 (2004)
Available
- Format:
- Journal/Periodical
- Language:
- English
- Subjects (All):
- Advertising--Research--Periodicals.
- Advertising.
- Advertising--Research.
- Genre:
- Periodicals.
- Physical Description:
- volumes : illustrations, portraits ; 28 cm
- Quarterly, 2003-
- v. 1- Sept. 1960-
- Other Title:
- JAR
- Place of Publication:
- West Nyack, NY [etc.] : Cambridge University Press [etc.]
- Notes:
- Latest issue consulted: Vol. 44, no. 3 (Sept./Oct. 2004).
- Published by the Advertising Research Foundation, 1960- ; World Advertising Research Center, <2006->
- Other Format:
- Also issued online: Journal of advertising research (Online)
- ISSN:
- 0021-8499
- OCLC:
- 1783062
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