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Handbook of selling : psychological, managerial, and marketing bases / Gary M. Grikscheit, Harold C. Cash, W. J. E. Crissy.
Lippincott Library HF5438.25 .G74
Mixed Availability
- Format:
- Book
- Author/Creator:
- Grikscheit, Gary M., 1940-
- Cash, Harold C., author.
- Crissy, William Joseph Eliot, author.
- Series:
- Ronald series on marketing management
- Language:
- English
- Subjects (All):
- Selling.
- Physical Description:
- xxi, 671 pages : illustrations ; 24 cm.
- Place of Publication:
- New York : Wiley, [1981]
- Notes:
- "A Ronald Press publication."
- Includes index.
- Bibliography: pages 484-495.
- ISBN:
- 0471044822
- OCLC:
- 6555029
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