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Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
Lippincott Library HF5415.3 .H42 1983
Available
- Format:
- Book
- Author/Creator:
- Hawkins, Del I.
- Language:
- English
- Subjects (All):
- Consumers--United States.
- Consumers.
- United States.
- Market surveys--United States.
- Market surveys.
- Physical Description:
- xx, 645 pages : illustrations ; 24 cm
- Edition:
- Revised edition.
- Place of Publication:
- Plano, Tex. : Business Publications, 1983.
- Notes:
- Includes bibliographical references and indexes.
- ISBN:
- 0256028710
- OCLC:
- 9608896
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