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The Dartnell advertising manager's handbook / by Richard H. Stansfield.
LIBRA HF5823 .S79 1982
Available from offsite location
- Format:
- Book
- Author/Creator:
- Stansfield, Richard H.
- Language:
- English
- Subjects (All):
- Advertising--Handbooks, manuals, etc.
- Advertising.
- Genre:
- Handbooks and manuals.
- Physical Description:
- 1088 pages : illustrations ; 23 cm
- Edition:
- Third edition.
- Other Title:
- The Dartnell advertising handbook.
- Advertising manager's handbook.
- Place of Publication:
- Chicago : Dartnell Corp., 1982.
- Notes:
- Title on spine: Advertising manager's handbook.
- Running title: The Dartnell advertising handbook.
- Includes index.
- ISBN:
- 0850131286
- OCLC:
- 9029292
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