1 option
Marketing management and administrative action / Steuart Henderson Britt ... [and others].
Lippincott Library HF5415.13 .M35235 1983
Available
- Format:
- Book
- Series:
- McGraw-Hill series in marketing
- Language:
- English
- Subjects (All):
- Marketing--Management.
- Marketing.
- Physical Description:
- xii, 468 pages : illustrations ; 24 cm.
- Edition:
- Fifth edition.
- Place of Publication:
- New York : McGraw-Hill, [1983]
- Notes:
- Includes bibliographical references.
- ISBN:
- 0070069492
- OCLC:
- 9084374
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