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Complete handbook of profitable marketing research techniques / Robert P. Vichas.
Lippincott Library HF5415.2 .V49 1982
Mixed Availability
- Format:
- Book
- Author/Creator:
- Vichas, Robert P.
- Language:
- English
- Subjects (All):
- Marketing research.
- Physical Description:
- 432 pages : illustrations ; 29 cm
- Place of Publication:
- Englewood Cliffs, N.J. : Prentice-Hall, [1982]
- Notes:
- Includes index.
- ISBN:
- 0131611585
- OCLC:
- 7875319
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