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Marketing for nonprofit organizations / Philip Kotler.
Lippincott Library HF5415 .K6312 1982
Available
- Format:
- Book
- Author/Creator:
- Kotler, Philip.
- Series:
- Prentice-Hall series in marketing
- Prentice-Hall series in marketing.
- Language:
- English
- Subjects (All):
- Nonprofit organizations--Marketing.
- Nonprofit organizations.
- Nonprofit organizations--Marketing--Case studies.
- Physical Description:
- xv, 528 pages : illustrations ; 24 cm.
- Edition:
- Second edition.
- Place of Publication:
- Englewood Cliffs, N.J. : Prentice-Hall, 1982.
- Notes:
- Includes bibliographical references and indexes.
- ISBN:
- 0135561426 :
- OCLC:
- 7976469
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