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Industrial marketing research / William E. Cox, Jr.
LIBRA HF5415.2 .C68 1979
Available from offsite location
- Format:
- Book
- Author/Creator:
- Cox, William Edwin, 1930-1978.
- Series:
- Ronald series on marketing management
- Ronald series on marketing management.
- Language:
- English
- Subjects (All):
- Marketing research.
- Marketing research--United States.
- United States.
- Physical Description:
- xii, 468 pages : illustrations ; 24 cm.
- Place of Publication:
- New York : Wiley, [1979]
- Notes:
- "A Ronald Press publication."
- Includes bibliographies and index.
- ISBN:
- 0471034673
- OCLC:
- 4498300
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