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Readings in survey research / Robert Ferber.
LIBRA HF5415.2 .F425
Available from offsite location
- Format:
- Book
- Author/Creator:
- Ferber, Robert, 1922-1981.
- Language:
- English
- Subjects (All):
- Marketing research.
- Sampling (Statistics).
- Questionnaires.
- Mail surveys.
- Telephone surveys.
- Physical Description:
- x, 604 pages ; 23 cm
- Place of Publication:
- Chicago : American Marketing Association, [1978]
- Notes:
- Bibliography: pages 579-602.
- ISBN:
- 0877571139
- OCLC:
- 4135711
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