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A selected and annotated bibliography of marketing theory / Ralph B. Thompson and John H. Faricy.
LIBRA Z7164.C81 T4 no. 18 1976
Available from offsite location
- Format:
- Book
- Author/Creator:
- Thompson, Ralph Burnham.
- Series:
- Bibliography series (Austin, Tex.) ; 18.
- Bibliography series ; 18
- Language:
- English
- Subjects (All):
- Marketing--Bibliography.
- Marketing.
- Physical Description:
- x, 86 pages ; 23 cm.
- Edition:
- Second revised edition.
- Other Title:
- Marketing theory.
- Place of Publication:
- Austin : Bureau of Business Research, University of Texas at Austin, [1976]
- ISBN:
- 87552096
- OCLC:
- 2545912
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