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Marketing channels and strategies / by Ronald D. Michman and Stanley D. Sibley.
LIBRA HF5415.129 .M53 1980
Available from offsite location
- Format:
- Book
- Author/Creator:
- Michman, Ronald D.
- Sibley, Stanley D., author.
- Series:
- Grid series in marketing
- Language:
- English
- Subjects (All):
- Marketing channels.
- Physical Description:
- 598 pages : illustrations ; 24 cm.
- Edition:
- Second edition.
- Place of Publication:
- Columbus, Ohio : Grid Pub., [1980]
- Notes:
- First ed. published in 1974 under title: Marketing channels.
- Includes indexes.
- Bibliography: pages 597-598.
- ISBN:
- 0882441760
- OCLC:
- 3770815
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