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Competitive strategy : techniques for analyzing industries and competitors / Michael E. Porter.
LIBRA HD41 .P67
Available from offsite location
- Format:
- Book
- Author/Creator:
- Porter, Michael E., 1947-
- Language:
- English
- Subjects (All):
- Competition.
- Industrial management.
- Physical Description:
- xx, 396 pages : illustrations ; 24 cm
- Place of Publication:
- New York : Free Press, [1980]
- Summary:
- Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals, forecast the direction of industry development, and position any company to compete more successfully.
- Notes:
- Includes index.
- Bibliography pages 383-387.
- ISBN:
- 0029253608
- OCLC:
- 6357598
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