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Consumer behavior : a managerial viewpoint / Chester R. Wasson.
LIBRA HF5415.3 .W37
Available from offsite location
- Format:
- Book
- Author/Creator:
- Wasson, Chester R.
- Language:
- English
- Subjects (All):
- Consumers.
- Physical Description:
- xiv, 432 pages : illustrations ; 24 cm
- Place of Publication:
- Austin, Tex. : Austin Press, [1975]
- Notes:
- Includes index.
- Bibliography: pages [425]-427.
- OCLC:
- 1217622
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