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Marketing for the bank executive. / Edited by Leonard L. Berry [and] L. A. Capaldini.
Lippincott Library HG1616.M3 B47
Mixed Availability
- Format:
- Book
- Author/Creator:
- Berry, Leonard L., 1942- compiler.
- Language:
- English
- Subjects (All):
- Bank marketing.
- Physical Description:
- xiii, 382 pages : illustrations ; 24 cm
- Edition:
- First edition.
- Place of Publication:
- New York : Petrocelli Books, 1974.
- Notes:
- Bibliography: pages 372-377.
- ISBN:
- 0884052907
- OCLC:
- 940843
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