1 option
Fundamentals of marketing / William J. Stanton.
Lippincott Library HF5415 .S745 1984
Available
- Format:
- Book
- Author/Creator:
- Stanton, William J.
- Series:
- McGraw-Hill series in marketing
- McGraw-Hill series in marketing.
- Language:
- English
- Subjects (All):
- Marketing.
- Marketing--Case studies.
- Genre:
- Case studies.
- Physical Description:
- xxii, 697 pages : illustrations ; 25 cm.
- Edition:
- Seventh edition.
- Place of Publication:
- New York : McGraw-Hill, [1984]
- Notes:
- Includes bibliographical references and indexes.
- ISBN:
- 0070609071
- OCLC:
- 9686753
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