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Essentials of statistics in marketing / C. S. Greensted, A. K. S. Jardine [and] J. D. Macfarlane.
LIBRA HF5415 .G66
Available from offsite location
- Format:
- Book
- Author/Creator:
- Greensted, C. S.
- Jardine, A. K. S. (Andrew Kennedy Skilling), author.
- Macfarlane, J. D., author.
- Language:
- English
- Subjects (All):
- Marketing--Statistical methods.
- Marketing.
- Statistics.
- Physical Description:
- xi, 257 pages : illustrations ; 24 cm
- Place of Publication:
- New York : Wiley, [1974]
- Notes:
- "Published on behalf of the Institute of Marketing."
- "A Halsted Press book."
- Bibliography: pages [243]-245.
- ISBN:
- 0470326301
- OCLC:
- 793578
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