Consumerism : search for the consumer interest
MLA
Aaker, David A. and George S. Day. Consumerism : search for the consumer interest. Second edition. New York : Free Press, [1974]
APA
Aaker, D. & Day, G. (1974). Consumerism : search for the consumer interest. Second edition. New York : Free Press.
Chicago
Aaker, David A. and George S. Day. Consumerism : search for the consumer interest. Compiled by George S. Day. Second edition. New York : Free Press, [1974]