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Leading cases in market research / edited by Max K. Adler.
- Format:
- Book
- Author/Creator:
- Adler, Max K.
- Language:
- English
- Subjects (All):
- Marketing research--Case studies.
- Marketing research.
- Genre:
- Case studies.
- Physical Description:
- ix, 211 pages : illustrations, forms. ; 25 cm
- Place of Publication:
- London : Business Books, 1971.
- Notes:
- Includes bibliographical references.
- ISBN:
- 0220668841
- OCLC:
- 152565
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