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Marketing successes, historical to present day : what we can learn / Robert F. Hartley.
LIBRA HF5415 .H2432 1985
Available from offsite location
- Format:
- Book
- Author/Creator:
- Hartley, Robert F., 1927-
- Language:
- English
- Subjects (All):
- Marketing--Case studies.
- Marketing.
- Genre:
- Case studies.
- Physical Description:
- vi, 242 pages : illustrations ; 23 cm
- Place of Publication:
- New York : J. Wiley, [1985]
- Notes:
- Includes bibliographical references.
- ISBN:
- 0471842214
- OCLC:
- 11045176
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