1 option
Marketing in an electronic age / edited by Robert D. Buzzell ; contributors, Vincent P. Barabba ... [and others].
LIBRA HF5415.122 .M425 1985
Available from offsite location
- Format:
- Book
- Series:
- Research colloquium (Harvard University. Graduate School of Business Administration)
- Research colloquium / Harvard Business School
- Language:
- English
- Subjects (All):
- Telemarketing.
- Telemarketing--United States.
- United States.
- Physical Description:
- x, 404 pages : illustrations ; 25 cm.
- Place of Publication:
- Boston, Mass. : Harvard Business School Press, [1985]
- Notes:
- Includes index.
- Bibliography: pages 380-395.
- ISBN:
- 0875841597
- OCLC:
- 11371886
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