1 option
A Strategic approach to business marketing / edited by Robert Spekman and David T. Wilson.
LIBRA HF5415 .S8686 1985
Available from offsite location
- Format:
- Book
- Series:
- Proceedings series (American Marketing Association)
- Proceedings series / American Marketing Association
- Language:
- English
- Subjects (All):
- Industrial marketing.
- Physical Description:
- vii, 193 pages : illustrations ; 23 cm.
- Place of Publication:
- Chicago, IL : American Marketing Association, 1985.
- ISBN:
- 0877571724
- OCLC:
- 11113071
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