1 option
Six timeless marketing blunders / by William Shanklin.
LIBRA HF5415.13 .S46 1989
Available from offsite location
- Format:
- Book
- Author/Creator:
- Shanklin, William L.
- Language:
- English
- Subjects (All):
- Marketing--Management.
- Marketing.
- Physical Description:
- xix, 154 pages : illustrations ; 24 cm
- Place of Publication:
- Lexington, Mass. : Lexington Books, [1989]
- Notes:
- Includes index.
- Bibliography: pages [147]-149.
- ISBN:
- 0669194999
- OCLC:
- 18463370
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.